Convergence

short essay questions
The importance of convergence to the film industry:

Converngence is two media industries that are working together to make and promote a film or another media product. for example, a film industry converging with a game industry to produce a game which is similar to the film. this is important to the film industry, one of which could be to promote the film. the more ways that films or images of the film are seen through either cinema,billboards etc the more chance there is that people will go to the cinema to watch it or buy the film. the more industries that the film organisation converge with; the better because people will be seeing the films merchandise more.

financially converging with another industry is extremly important to the film industry because it is a financial income for them and this is one way they could make more money and all the moneyfrom people watching it. the more money they recieve the more money they can put into anotherfilm they choose to make or the sequel to follow on from a film that has already been published.


How might convergence affect the way audiences ‘consume’ films?

Convergence could effect the ways people consume films by making them want to buy other media products that relates, for example, if one plays a game, and there is a film of it, they might want to watch the film.
the audiences consume films because films can be brought on a verious media's such as bluray or dvd, depending on which one the audience buys the film on it sometimes the cost can diffa but also will depend on how they consume it; a dvd can not be watched on high-defenition, however a Bluray could be a better quality of vewing, if an audience watchs the film on a Bluray, or on Sky movies hd.

How might convergence affect the production, distribution, marketing and exhibition.